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 | Corporate Information Strategy and Management: The Challenges of Managing in a Network Economy (Paperback version), 6th Edition
|
 | | Lynda M Applegate, HARVARD BUSINESS SCHOOL
Robert D. Austin, HARVARD BUSINESS SCHOOL
F. Warren McFarlan, HARVARD BUSINESS SCHOOL
| | Softcover, 320 pages | | ©2003, ISBN-13 9780072456653 | | | Publisher's Retail Price:$113.44
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| | Bookstore's Wholesale Price:$90.75
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| | | Description |
Corporate Information Strategy and Management: The Challenges of Managing in the Internet Age, 6/E is written for students and managers who desire an overview of contemporary information systems technology (IT) management. It explains the relevant issues of effective management of information services activities and highlights the areas of greatest potential application of the technology. No assumptions are made concerning the reader’s experience with IT, but it is assumed that the reader has some course work or work experience in administration or management. It is a paperback derivative product that contains the same text portion found in Corporate Information Strategy and Management: Text and Cases, 6/e, but without the Harvard cases.
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| Table of Contents |
Introduction: The Challenges of Managing in the Information Age
Module 1: Information and Strategy
Section 1-1. Effects of IT on Strategy and Competition: Historical Perspectives
Section 1-2. Electronic Commerce: Trends and Opportunities
Module 2: Information and Organization
Section 2-1. Crafting Information Age Business Models
Section 2-2. Developing Information Age Capabilities
Section 2-3. Designing Digital Business Infrastructure
Section 2-4. Valuing Investments in a Digital Infrastructure
Module 3: Building Robust Operating Capabilities
Section 3-1. Understanding Internetworking Architectures
Section 3-2. Assuring Reliable and Secure IT Service Delivery
Section 3-3. Managing Diverse IT Infrastructures
Section 3-4. Operating and Innovating: Balancing Control and Agility
Module 4: Implementation
Section 4-1. Organizing and Leading the Information Technology Function
Section 4-2. Managing IT Outsourcing
Section 4-3. A Portfolio Approach to Information Technology Development
Conclusion: The Challenges of Managing in the Information Age Revisited
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 | New Features |
New Chapter on valuation methodology for investments in e-Business initiatives. A popular topic today because business units are requiring IT departments to provide some form of ROI to justify the years long investment in upgrading systems
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